Wednesday 30 December 2015
Tuesday 29 December 2015
Thursday 24 December 2015
Electric and Hybrid market analysis
Around 70 million cars and Commercial vehicles are produced in 2014 worldwide. Majority of vehicles are running on Diesel fuel. To protect environment, Electric and Hybrid vehicle might play major role to reduce pollution and keep clean environment. Some major markets like USA, China, India and Europe start to make blue print to promote Electric and Hybrid vehicles. Despite awareness of these vehicles, electric and hybrid cars has not yet noted market share in any of the major auto markets — USA, India, Europe and China — which are largest auto markets.
Some challenges need to focus to make it attractive for mass market like high costs (But try to make it with low TCO for long term), limited driving distance, Charging times, charging infrastructure, and battery maintenance issues are major issued faced by Industry and target segment. Most of them are already started to improve by stake holders.
- ACG is expecting that with time, battery maintenance cost will come down around 15-20%, Tesla is already working to reduce its cost.
- After entering of Apple into Electric car, some innovation are expected to make it mass market products even in emerging countries.
Monday 21 December 2015
Saturday 19 December 2015
Friday 18 December 2015
Tuesday 8 December 2015
Monday 7 December 2015
Wednesday 2 December 2015
Tuesday 1 December 2015
Thursday 26 November 2015
Wednesday 25 November 2015
Friday 20 November 2015
Thursday 19 November 2015
Indian Automotive Industry Analysis first half 2015
The first half of FY 2015 has been exciting for the Indian Automotive Industry, as it saw some major developments. These include attractive interest rates on vehicle loans, lower fuel prices, and new product launches in the Car, SUV, Bus and Two wheeler segments. M&HCV segment in particular showed immense growth largely due to favorable market dynamics. Prices have also been revised accordingly by most of the major OEMs. Due to the upcoming festive season, sales are expected to rocket sky high in the third quarter of FY 16.
Maruti Suzuki is testing a new strategy to penetrate the premium segment by introducing the “NEXA” brand under the Suzuki name but the general consensus is that it would be tough to compete with the already acclaimed S Cross. NEXA would need more features under its hood to catch expected market share. Unlike Maruti S Cross which already had a nice ground before its launch, the Hyundai Creta wasn't all that remarkable, however it caught pace later on and has established itself very well. Mahindra’s TUV 300 launched at a very competitive price along with lots of electronic promos. Experts reckon it could be a game changer if the interiors are well done than the existing trend. Coming to Ford, with the launch of its updated Figo, the competitive segment is attractive again, and as always OEMs are focusing majorly on this segment taking into account India’s budget minded market. Last but definitely, not the least, the luxury segment too saw a boost due to new model launches.
The recent Renault ads have been successful in boosting its awareness due to a new brand strategy adopted by them. Catchy songs and popular actors endorsing them in turn have turned fruitful. Except other brands to follow suit soon.
Commercial Vehicle sales are mixed and trend is patchy as ever. M&HCV segment showed a double digit growth but the case of SCV & LCV was just the opposite. It will be interesting to see how electric buses impact the Bus segment.
Two wheeler segments are also expected to house some new trends.
We are grateful to those who use our reports and analytics for their businesses. Your feedback and ideas are always welcome.
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BharatBenz Business Strategy Analysis
This report summarises and analyses the Business Review and Strategy of BharatBenz, which is the newest addition among the Daimler group. This was included to be a pocket friendly alternative in India for export to other countries. It has seen a tremendous growth in sale of medium and heavy duty trucks ever since it’s launch. DICV has introduced this brand especially for the mid segment or budget truck segment, one step above the low cost segment. This report gives a detailed descriptive analysis on the Model wise sales, State wise sales, Segment wise sales, Product position, Pricing analysis & Trend, Production & Dual branding Strategy, Network analysis, Market share of BharatBenz.
The Rigid Haulage has seen a steady growth in the transition from 2013 to 2014. The Tipper on the other hand has seen a considerable decrease of 40% in sales and has dipped extensively over the same year. Tractor sales on the other hand have seen a whooping 96% increase leaving everyone mouth-gaping.
Daimler has used precision and careful analysis to ensure entry into the the Indian Market segment and Product segment. The Company has been received with such enthusiasm that the BharatBenz truck segment is extending onto the Fuso and Bus project. It’s popularity and welcoming entry into the Indian market is fixed by it’s product positioning and value proposition. Also, it waited only for a short period of time before they began to export to other countries, setting up their base strong and fast. Its first point of target were the large fleet owners in South India which then extended into West India, which also grew as a very important market for BharatBenz in India.
It’s publicity mainly focuses on public relations rather than paid advertising. It is characterized by dealers with the best infrastructure in the industry. The vendors follow a very unique strategy where DICV signs an agreement with them stating that the retail price would be higher than the dealer’s price. This agreement narrowed the customers mainly to BharatBenz dealers.
Total Slides: 120
Price: On request
Availability: Immediate
To buy report please contact to Nidhi.Singh@autobei.com
Report Highlights:
Macro Economy:
- Key & other Economic Indicators
- Industry overview and latest updates of 2014
- Economy forecast
Product Portfolio:
- Product Grid
- Product Pricing trend
- Gap Analysis
- Brand Position
- Application wise
- Product Strategy
- Competitor landscape
- Sales Analysis:
- Sales Trend analysis
- Segment wise sales
- Model wise sales
- State wise analysis
- Market Share
- Product Strategy:
- Domestic market
- Export market
- Dual brand production Strategy
- Production concept
- Achievement
- Capacity utilization
- Local Component:
- Component wise analysis
- Local parts
- Localization strategy
- Localization process
- Dealer Feedback
- Customers response
- Suppliers Strategy:
- Process to select suppliers
- Working style with suppliers
- Suppliers feedback
- Negotiation style
- Suppliers feedback
Wednesday 18 November 2015
Thursday 5 November 2015
Monday 28 September 2015
Indonesia Vehicle Market Analysis report
Indonesia is the largets economy of South East Asia region. It is world's 10th largets economy in terms of PPP and the memeber of G-20. Country GDP has revised for 2015 Its core industry showing some de growth recently. Indonesia is the third largest coal producer with 281.7million Ton in the world after China and USA. The . South Sumatra, South Kalimantan, East Kalimantan are the largest coal blocks. if we categorized the ownership pattern of the mines, it consist many small players and few big players. This correlalate the buying of hesvy duty tippers in the region for coal transpoartation application. The production of coal has increased from 217 MillionT in 2007 to 458 MillionT in 2014.
The domestic size of the market is around 12 million vehicle. Vehicle (PV & CV) export is around 4.2 million and import is around 0.1 million vehicle.The production of two wheeler was 7,926,104 units in 2014. The per capita income has also increased and customers are shifting from two Wheeler to four wheeler segment. Its passenger vehicle sales forecast for year 2015 would be around 900,000 units due to some recent development in macro economy of the country, Industry like palm oil, Mining industry Exchange rate against US Dollar and slow employment growth.
Japanese are dominating the market due to their correct product position and strategy for Indonesia market.
Truck and Bus sales would also affected due to slow activities in mining and infrastructure development.
Source: autobei.com
Volvo Business Analysis and Product strategy
Volvo Group Business Strategy is detail study of its all business vertical. Volvo is having strong brand position as a premium brand. It reflects quality products in the area of Automotive and transport solution. Volvo was only in Premium segment but to make its presence in other segment specially in budget segment, it started to acquired or alliances to capture mass market in emerging countries also. UD, Renault became part of Volvo Truck and car business has been sold to Ford to concentrate in Commercial Vehicle business. Volvo started its operation in India as a 100% subsidiary of Volvo AB. Later on it realized to presence in mass market of country and have JV with Eicher Motors. Recently it sold its Eicher stake and make 2.4 Biilion SEK.Company is having strong hold in Light & Medium duty truck market. Company is planning to enter into Small Commercial Vehicle segment also and improving its performance in heavy duty truck segment. In China it allliance with Dongfeng Commercial Vehicle and formed new company DFCV. Volvo acquire 45% stake in Dongfeng CV. The deal consideration amounted to RMB 5.5 billion. The Company is having strong hold in Heavy and Medium duty truck segment in Chinese market. It sold 62,788 units from Jan to July 2015. Chinese truck market is the largest market in the world with around 800,000 of Heavy duty segment units and Medium duty truck around 300,000 units in 2014. Recently market correction has been started which will impact on its outlook.
There are top 3 challenges for Volvo Group:
- UD, Renault Brand position and establish in new markets
- Cost reduction
- Organization structure
In Future common plateform, Drive line and parts are going to play important role for Business planning.
Volvo truck sales increased from 186,569 units in 2000 to 203,128 units in 2014.
Volvo contribute more than 50% share in 2013 & 2014.
Source: autobei.com
Volkswagen, MAN and Scania Business Strategy
Some major changes were expected to be seen after the merger of VW- CV business and MAN and Scania; but it could not leave an impact as expected. MAN Scania and Volkswagen merger business review is our latest ACG Business Review analysis series.
Today we are analyzing five major parameters of this merger-
- Brand perception
- Product position
- Technology
- Market share or sales
- Intercultural management
Due to the complexity of the Truck and Bus business it needs to continuously focus on its core. To compete with Daimler and Volvo, VW created this merger concept by putting together businesses of same nature to get better results. As a part of VW strategy, first Volkswagen Latin America became part of MAN SE business unit and then VW increased majority stake in Scania. MAN is mainly focusing to save some cost in purchasing and R&D. There should be some effective coordination between MAN and Scania in the area of Sales and product concept too. Parts and platform should be common for all three product base. VW, MAN and Scania should redefine their strategy map to get better results through this cooperation.
Volvo is reducing cost to increase its profit by putting multiple efforts in production and organization structure. Its production cost also needs to be managed effectively. Daimler is focusing on synergy among all brands to reduce cost. MAN, Scania and VW CV expected to reduce cost by merging of entities.
Scania has a strong hold in Tractor segment, MAN has a strong grip on Off road and On road applications and Volkswagen Commercial vehicles are proven products in LCV and Medium segment. MAN introduced heavy horse power products for the Latin American market to fill the gap.
Source: autobei.com
Global Product Position:
Indian Passenger Vehicle Industry report 2015
Key Highlights of the Passenger Vehicle Market Analysis report:
• Current and future trends adopted by the major players are highlighted to determine overall competitiveness of the market & Products
• ACG product grid and SWOT analysis of the key market players are provided to illustrate the business practices adopted by buyers
• The technology-oriented drivers and opportunities are highlighted to the top factors responsible for the market growth
• Various operating segments of the Passenger market are carefully analyzed to measure the potential of the market
• The forecast analysis of the market through 2015-2020 is provided to elaborate the market potential
• Branding Strategy and buying behavior analysis
• Product Grid and gap analysis
The report is divided into four Major category:
- Car - Luxury, Sedan, Commercial, Small, Mini and Sports
- SUV: Mini, Luxury and Mid size
- MUV: Indian, European, Asian and Amrican OEMs wise
- Van: Type and uses
- Sales & Market Share
- Product Analysis
- Technology
- Consumer Trend Analysis
- Outlook
To buy full report please contact to Nidhi.Singh@utobei.com
Source: autobei.com
Monday 3 August 2015
Indian Truck Market Intelligence Report
Considered as one of the largest truck markets in the world, the market dynamics of the Indian truck market is markedly different from triad markets. Companies like Daimler, MAN and Scania have understood the market and their product strengths and have considered their product segments accordingly. In contrast, Tata Motors and Ashok Leyland concentrate on improvement and upgradation of existing products to sustain their stand in the premium market segment. However, a technological gap exists between Indian and European Companies. This is clearly seen in the horse power driven European vehicles, giving rise to increased material transportation and better economy of trucks as compared to their Indian counterparts. This directly impacts customer attraction and sales network.
The main problems which are observed with the Indian truck industry range from Compartmentalised Product Drive Line, Product support, price range and Customer Behaviour. It has also seriously attributed it's drawbacks to competitive challenges and vehicle economy.
The following are the key issues for Indian Truck Industry:
- Segment wise Product Drive line
- Product Support
- Price bracket or range for each product
- Customer behavior
- Competitive Challenges
- Vehicle Economy
We forecast key parameters which will play important role in coming up years:
By the year 2020, the budget segment will be India's largest and most attractive one. One very crucial example here would be that of AMW. It is considered a good product inspite of it's financial crisis. This problem is so stark that there are orders pending due to inavailability. On the other hand, Tata motor's showcases it's refreshing K, SK series stealthily entering the premium market with it's Prima Truck. The high horse power engine driven Prima trucks had to be lowered to keep up with requirements. Ashok Leyland on the other hand is characterised by Product drive line and impeccable strategy and has introduced the U truck idea.
MAN Truck India's strategy lies in the introduction of budget trucks. Eicher is looking to enter the light commercial vehicle (LCV) segment. It's pro series has been greatly welcomed by customers.
By the year 2020, the budget segment will be India's largest and most attractive one. One very crucial example here would be that of AMW. It is considered a good product inspite of it's financial crisis. This problem is so stark that there are orders pending due to inavailability. On the other hand, Tata motor's showcases it's refreshing K, SK series stealthily entering the premium market with it's Prima Truck. The high horse power engine driven Prima trucks had to be lowered to keep up with requirements. Ashok Leyland on the other hand is characterised by Product drive line and impeccable strategy and has introduced the U truck idea.
MAN Truck India's strategy lies in the introduction of budget trucks. Eicher is looking to enter the light commercial vehicle (LCV) segment. It's pro series has been greatly welcomed by customers.
But its mileage is less compare to its VE traditional series. Customers would also face after sales issue due to upgraded technology in Pro Series.
Tata and Ashok Leyland are holding around 80% market share in M&HCV segment and in LCV segment Tata and Mahindra & Mahindra holds around 88% market share. Other players like VECV, Eicher, SML Isuzu, Isuzu,Force Motors, Piaggio, AMW having specific products in a particular segment.
Overall, the average price of trucks has seen a tremendous increase from 1% to 2% in the interval from 2013 to 2015. ACG is having Exclusive Report on Truck pricing trend analysis with more than 1,000 Truck variants.
Source: ACG
Total Slides: 100
Availability: Immediate
To buy report please contact to Nidhi.Singh@autobei.com
Other Truck Research report:
Future of Chinese Automotive Industry in India
- How Chinese OEMs of Passenger/Commercial Vehicles/Two Wheeler’s penetrate into Indian Automotive market
- Effective entry strategy of Chinese OEMs
- Challenges for Chinese companies- Product/Brand image/ Culture/Price/ After sales/ Reliability/Technology
- Expected suitable entry segment
- Brand and market perception
- Detail analysis of Chinese OEMs and their Business practice
- Chinese Market Overview
- Chinese Automotive OEMs opportunity to enter India
• Own subsidiary
• With JV (Along with hurdles for JV)
• Import
- Benefits for Chinese OEM's to put up manufacturing base in India to help them not only to take share of the growing India market as well as exports to developing countries. (LCV , MCV , HCV, Buses & Passenger vehicles)
- Possible partners for a Chinese OEM in India
- Other opportunities available for them if they enter in India
- Customer/Dealer survey
- Case Study: Foton – Why have they not being able to take off in India
Availability: Immediate
To buy report please contact to Nidhi.Singh@autobei.com
Source: ACG
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